10th Edition of the MASA

Press conference - Brussels

Belgique - Côte d’Ivoire

10th Edition of the MASA – Market for African Performing Arts : press conference in Brussels

The 10th edition of the Market for African Performing Arts – MASA – will take place in Abidjan (Ivory Coast) from March 10 to March 17, 2018. It will also celebrate its 25th anniversary. Africalia works in a partnership with the MASA and is pleased to welcome the representatives of the international market in Brussels for a press conference. The event will be hosted on January 16, 2018 at the Secretariat of the ACP Group of States.


This 10th edition will follow the original project of the MASA : to play a key role in the cultural development of African performing arts.

This year, 64 creative companies from Africa, the Caribbean, Europe, America and the Pacific region have been shortlisted. 7 disciplines from the performing arts will be represented : music, dance, theater, tale-telling, comedy stand up, street art and slam poetry.

It is an opportunity for cultural operators and for the public to get in touch with the diversity of performing arts, and with contemporary art scenes from the different continents.

The theme for this edition “Which business models for African performing arts ?” will raise the question of a sustainable financing for culture in Africa.

The Press Conference

Africalia will have the pleasure to welcome the general executive of the MASA in Brussels to present the market during a press conference held on January 16 at 10:30 AM at the Secretariat of the ACP Group of States.

The conference is addressed to cultural operators, journalists and the public.

If you want to join the event, please submit a confirmation of your presence at the latest the 12/01/2018 by addressing an email to coline.walrave[@]africalia.be, or by calling the +32 (0)2 412 58 80. We ask you to register by letting us know you name, first name and your organisation. If someone joins you to the conference, please register the other person too with his/her name and email address.

The presentation will be followed by a cocktail.

Location : Secretariat of the ACP Group of States (Room C), Avenue Georges Henri 451 Georges Henrilaan, 1200 Brussels
Public transport : Metro Merode ou premetro Georges Henri

About MASA


The MASA works for the cultural development of African performing arts. It was held for the first time in 1993 and will celebrate its 25th anniversary in 2018. The goals of the market are priorily : to support the creation and the production of quality artshows ; to simplify the circulation of artists and their productions in Africa and in the world ; to train artists and operators from the performing art production sector ; to develop the performing art sector from Africa and in Africa.

The MASA works to achieve its mission by emphasising multiculturality and the variety of living arts.

More info

Website : www.en.masa.ci
Facebook : facebook.com/masadabidjan


MASA is welcomed in Brussels by Africalia, in collaboration with Wallonie-Bruxelles International and les Halles de Schaerbeek.

Logo MASAAfricalia_logo_rvb_fond_blanc_72dpiLogo WBILogo Les Halles